Cadbury India Ltd. Essay
Cadbury India Ltd. Overview Cadbury India is a fully owned subsidy of Kraft Foods Inc. The combination of Kraft Foods and Cadbury creates a global powerhouse in snacks, confectionery and quick meals.
It is currently the worlds No. 1 confectionery and biscuit company. Cadbury is also the world’s second-largest food company with sales in approximately 160 countries. Cadbury India is a fully owned subsidy of Kraft Foods Inc. The combination of Kraft Foods and Cadbury creates a global powerhouse in snacks, confectionery and quick meals.With annual revenues of approximately $50 billion, the combined company is the world’s second largest food company, making delicious products for billions of consumers in more than 160countries.
We employ approximately 140,000 people and have operations in more than 70 countries. Cadbury enjoys a value market share of over 70% – the highest Cadbury brand share in the world! Cadbury is billion-dollar brand Cadbury Dairy Milk is considered the “gold standard” for chocolates in India. The pure taste of CDM defines the chocolate taste for the Indian consumer.In the Milk Food drinks segment our main product is Bourn vita – the leading Malted Food Drink (MFD) in the country. Similarly in the medicated candy category Halls is the undisputed leader. In India, Cadbury began its operations in 1948 by importing chocolates.
After 60 years of existence, it today has five company-owned manufacturing facilities at Thane, Induri (Pune) and Malanpur (Gwalior), Bangalore and Baddi (Himachal Pradesh) and 4 sales offices (New Delhi, Mumbai, Kolkata and Chennai). The corporate office is in Mumbai.Since 1965 Cadbury has also pioneered the development of cocoa cultivation in India. For over two decades, we have worked with the Kerala Agriculture University to undertake cocoa research and released clones, hybrids that improve the cocoa yield. Our Cocoa team visits farmers and advise them on the cultivation aspects from planting to harvesting. We also conduct farmers meetings ;amp; seminars to educate them on Cocoa cultivation aspects.
Our efforts have increased cocoa productivity and touched the lives of thousands of farmers. Hardly surprising then that the Cocoa tree is called the Cadbury tree! Today, as a combined company with an unmatched portfolio in confectionery, snacking and quick meals, we are poised in our leap towards quantum growth. We are the worlds No. 1 Confectionery Company.
And we will continue to make today delicious………!!!!!!!!!!! 5|Pa g e Nestle India Ltd. Nestle India is a subsidiary of Nestle SA of Switzerland. With seven factories and a large number of co-packers, Nestle India is a vibrant Company providing consumers in India with products of global standards committed to long-term sustainable growth and shareholder satisfaction.After India’s independence in 1947, the economic policies of the Indian Government emphasized the need for local production. Nestle responded to India’s aspirations by forming a company in India and set up its first factory in 1961 at Moga, Punjab, where the Government wanted Nestle to develop the milk economy. Progress in Mega required the introduction of Nestle’s Agricultural Services to educate advice and help the farmer in a variety of aspects. From increasing the milk yield of their cows through improved dairy farming methods, to irrigation, scientific crop management practices and helping with the procurement of bank loans.
Nestle set up milk collection centers that would not only ensure prompt collection and pay fair prices, but also instill amongst the community, a confidence in the dairy business. Progress involved the creation of prosperity on an on-going and sustainable basis that has resulted in not just the transformation of Mega into a prosperous and vibrant milk district today, but a thriving hub of industrial activity, as well. Nestle has been a partner in India’s growth for over nine decades now and has built a very special relationship of trust and commitment with the people of India. The Company’s activities in India ave facilitated direct and indirect employment and provides livelihood to about one million people including farmers, suppliers of packaging materials, services and other goods.
The Company continuously focuses its efforts to better understand the changing lifestyles of India and anticipate consumer needs in order to provide Taste, Nutrition, Health and Wellness through its product offerings. The culture of innovation and renovation within the Company and access to the Nestle Group’s proprietary technology/Brands expertise and the extensive centralized Research and Development facilities gives it a distinct advantage in these efforts.It helps the Company to create value that can be sustained over the long term by offering consumers a wide variety of high quality, safe food products at affordable prices. Nestle India manufactures products under internationally famous brand names such as NESCAFE, MAGGI, MILKYBAR, MILO, KIT KAT, BAR-ONE, MILKMAID and NESTEA and in recent years the Company has also introduced products of daily consumption and use such as NESTLE Milk, NESTLE SLIM Milk, NESTLE Fresh ‘n’ Natural Dahi and NESTLE Jeera Raita.